Telegram app developers now have a fresh way to make money from their creations, thanks to a new advertising platform called Adsgram. This tool allows developers to show ads in their mini-apps and earn Toncoin, a cryptocurrency, in return.
Adsgram is a new service backed by the TON Foundation. It's different from Telegram's own ad system because it focuses on mini-apps, which are small programs that run inside the Telegram app. With Adsgram, developers can connect their mini-apps to an ad system and start earning money.
Developers can choose from different types of ads to show in their mini-apps:
15-second video ads
Static banner ads (like images that don't move)
Channel subscriptions (coming soon)
Adsgram keeps track of how well the ads are doing. It looks at things like how many people see the ads and how many click on them. This helps both advertisers and developers understand if the ads are working well.
The amount of money developers can make depends on a few things, like where their users are from. Adsgram says developers could earn between $3.80 and $16 for every thousand times their ad is shown. This money is paid in Toncoin, which is a type of cryptocurrency.
Some mini-apps already using Adsgram include games like Gamee and Fanton Fantasy Football. Most of the people seeing these ads are from countries like Nigeria, Bangladesh, and Germany.
The advertisers using Adsgram include cryptocurrency exchanges, games based on the TON blockchain, and some gambling services.
Vadim Sterlin, one of Adsgram's founders, created the platform because he had trouble making money from his own Telegram game. He wanted to find a way for game creators to earn money without having to sell ads directly to companies.
The TON Foundation thought this was a good idea too. They gave Adsgram $50,000 to help get the project started.
Adsgram is launching at an exciting time for the TON ecosystem. TON stands for "The Open Network," and it's the blockchain system that works with Telegram. In 2024, there's been a huge increase in activity on TON projects. The value of money invested in these projects has grown by at least 4,500% this year.
Toncoin, the cryptocurrency used on the TON network, has also been doing well. Its price reached a high of $8.17 on June 14, 2024.
If you use Telegram mini-apps, you might start seeing more ads. But this could also mean that developers will create more and better mini-apps, knowing they have a way to earn money from their work.
For people interested in cryptocurrencies, this is another way that digital money is becoming part of everyday apps and services.
Adsgram is just getting started. They're planning to add more features, like the channel subscriptions mentioned earlier. As more developers start using the platform, we might see changes in how it works or new ways for creators to earn money.
The launch of Adsgram shows how the worlds of messaging apps, mini-programs, advertising, and cryptocurrencies are coming together. It will be interesting to see how this affects Telegram and its community of developers and users in the future.
Also read - Blast Token Launch Sees 40% Increase in Value Overnight