Ultra
Ultra is a blockchain-based platform for publishing video games and related content. It offers gaming services such as selling and promoting games, live-streaming, tournament involvement, a marketplace for digital products, and community forums.
Ultra combines traditional gaming services with blockchain technology, which gives players and developers more freedom. Its goal is to break up Steam's dominance in PC game distribution by giving gamers, influencers, and game developers new ways to make money. The company promises a more fair platform for both developers and gamers.
Ultra has formed a broad team of tech specialists and video-game industry veterans from prominent organizations like Google, AMD, Wargaming, Dell, Uber, and Microsoft, among others, in order to achieve this objective.
Ultra was made by a team of game industry experts who have worked in both Western and Asian firms. David Hanson, the founder of Ultra, has 18 years of experience with significant corporations, including a one-hundred-million-dollar video game project that was acquired by Xiaomi. The second Ultra parent, Nicolas Gilot, has helped boost the revenues of games like Plants vs. Zombies, The Economist, and a few others.
Ultra's goal is to solve problems with video games and publishing platforms like Steam, Epic Games, and others like them. It does this in several ways. Ending the publishing platforms' monopoly: The main goal of this project is to end the monopoly that the biggest publishing platforms have. In doing so, the project intends to create new opportunities for game developers, gamers, and influencers. Essentially, it promises a more equal solution for both players and developers by providing distinct rewards. A new approach to access games: One of the most notable distinctions between Ultra and other publishing platforms is that Ultra allows its users to play games immediately, without any delays or waiting periods.
By design, the Ultra protocol is based on EOSIO, the next generation technology created by Daniel Larimer, the software developer behind the blockchains of Steemit and BitShares.
The protocol is built around the idea of the metaverse, which makes it appealing to both game players and game developers.
The platform serves as a user-friendly operating system filled with market potential and functionality. Users can then choose to interface utilizing bridge apps or decentralized applications (dapps) while having all of their needs met under one roof with a single login.
Anything created in "the metaverse," such as DeFi apps, platforms, streaming services, NFT marketplaces, or any other blockchain app, is natively supported in Ultra.
UOS is the native currency of the Ultra blockchain and is used for payments throughout the whole Ultra ecosystem, including the purchase of games, participation in beta launches, payment of developers, receiving referral benefits, and compensation for advertisements, among other uses. The token is currently built into the Ultra blockchain and also exists as an ERC-20 on Ethereum. There is no UOS fee for creating or using an account. Developers will be able to build NFTs by fusing UOS with their tokens, allowing them to generate income from secondary sales.
| DATE | NEWS/EVENTS | IMPACT |
| 07/05/2022 | TerraUSD and LUNA both collapsed and as a result, a number of crypto platforms folded in the aftermath | -47% Decrease
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| 08/03/2021 | Ultra (UOS) reaches a new all-time high as blockchain gaming and NFTs surge in popularity | +80% Increase
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| 13/12/2019 | AMD Collaborates with ULTRA to Enable Next-Generation Blockchain-Powered Gaming | +44% Increase |
The Ultra game publishing platform is tackling the biggest problems the gaming industry is facing. Its purpose is to break the market monopoly held by huge gaming-distribution platforms such as Steam. It does this by giving the big players the same features as the smaller ones and by giving developers new ways to make money and market themselves. The adoption of blockchain technology eliminates the need for developers and gamers to have faith in the platform and enables faster payouts via the network's native currency, UOS.
