HorizonMarketing (HM) Token ICO

The terms initial coin offering (ICO) and initial dex offering (IDO) are somewhat similar to an initial public offering (IPO) on the stock market. An ICO is a method of raising funds for the development of new blockchain apps, cryptocurrencies, or financial services. Both are methods of crowdfunding in which investors may buy tokens generated by the company. The only difference between them is that in an ICO, tokens are sold before exchange listing, and tokens in an IDO are immediately listed on the DEX (Decentralized Exchange) via which they are launched.

ICO and IDO are the same and different in many aspects. In both of these token issuers, don't pay direct fees to middlemen. And this is what is in keeping with Bitcoin and other altcoins peer to peer culture. However many IDO launchpads are changing due to their growing popularity and usage growth.

IDO is beneficial in many ways. It offers transparent and equal fundraising, fast trading practices and instant liquidity.

An ICO model helps in providing sufficient liquidity, it allows minimal paperwork and also guarantees high returns on investments.