In a bold move for the corporate world, the latest growth of Strategy Bitcoin Holdings has reached a massive new milestone. On March 2, 2026, the firm led by Michael Saylor filed a report showing it bought another 3,015 BTC. This purchase cost about $204.1 million. The company bought these coins between February 23 and March 1 for an average price of $67,700 each.
Source: X(formerly Twitter)
The current scale of Strategy Bitcoin Holdings now represents more than 3.4% of the total 21 million Bitcoin supply cap. This 101st purchase marks the company’s tenth consecutive week of back-to-back accumulation. Despite the large scale of the buy, it was executed well below the firm’s current average cost basis, signaling a continued commitment to buying during market consolidation phases.
The total balance of Strategy Bitcoin Holdings has hit a staggering 720,737 Bitcoins. The company spent roughly $54.77 billion to get these coins. This brings their average cost to about $75,985 per BTC. With the market price recently near $68,000, the stash was valued at $47.5 billion. This left the firm with a "paper loss" of about $7 billion.
To pay for this new growth in Strategy BTC Holdings, the company sold different types of stock. They raised $229.9 million by selling common stock (MSTR). They also made $7.1 million from a special "preferred" stock called STRC. This STRC stock recently raised its dividend to 11.50% for March 2026. This shows how the firm uses many financial tools to keep buying more Bitcoins.
As of March 3, 2026, the broader market is showing signs of recovery that may soon alleviate some of the pressure on MicroStrategy Bitcoin Holdings. BTC has reclaimed the $68,179.42 level, marking a 7.69% increase over the last week. This upward momentum is vital for the company's balance sheet, as the current market price is moving closer to the firm's aggregate cost basis of $75,985. With Bitcoin's market capitalization stabilizing at $1.36 trillion, institutional interest remains robust, potentially setting the stage for Strategy's massive treasury to move from an unrealized loss back into profitable territory.
Source: CoinMarketCap Data
Total BTC Held: 720,737 BTC
Total Acquisition Cost: ~$54.77 Billion
Average Cost Per BTC: ~$75,985
Market Value: ~$47.5 Billion
Percentage of Total Supply: ~3.43%
The persistence of the Strategy Bitcoin Holdings model during a period of unrealized losses shows a high-conviction "double-down" strategy. While MSTR shares fell nearly 3% following the news, the company’s "42/42" capital plan remains in full effect, targeting $84 billion in total funding through 2027. Analysts remain divided; some suggest the heavy reliance on preferred stock dividends creates a strain, while others argue that buying below the cost basis will pay off massively if BTC reclaims the $76,000 level. For now, Michael Saylor’s firm remains the loudest corporate bet on the digital asset's future.
Your Money Your Life Disclaimer: Cryptocurrency investments and leveraged corporate strategies involve extreme risk. This report is for informational purposes only. Always consult a financial advisor before making investment decisions.
Yash Shelke is a crypto news writer with one year of hands-on experience in covering cryptocurrency markets, blockchain technology, and emerging Web3 trends. His work focuses on breaking crypto news, token price analysis, on-chain data insights, and market sentiment during high-volatility events.
With a strong interest in DeFi protocols, altcoins, and macro crypto cycles, Yash aims to deliver clear, data-backed, and reader-friendly content for both retail investors and seasoned traders. His analytical approach helps readers understand not just what is happening in the crypto market, but why it matters.