Elon Musk is once again making buzz, this time in the finance and digital assets industry. Crypto researcher Atlas in his Tweet mentioned that Musk is integrating a decentralized exchange (DEX) straight into X, previously known as Twitter. If this gets executed, it would revolutionize how users interact with millions of people through cryptocurrency and investing.
Source: Atlas X Handle
As explained by Atlas, Musk has a vision: people will soon be able to purchase tokens straight from the app. No more clicking links or changing apps. Just spot a token in a post, click, and purchase it on the spot.
This makes investing super simple, particularly for newbies in the industry. It removes the general barriers, such as identity verification (KYC), downloading applications, or navigating complex interfaces.
The platform is gradually becoming a full-fledged financial app. Recently, CEO Linda Yaccarino officially confirmed that in no time users will be able to trade and invest directly within the platform as per the Financial Times article. All from paying friends, tipping creators, or purchasing stocks and cryptocurrency will take place within the app.
Source: Financial Times
It starts with "X Money," a peer-to-peer (P2P) digital wallet that enables payments. It's already in limited beta, and the full rollout comes in 2025. Visa is partnering with the application to assist in powering this regime, further legitimizing it.
This isn't a trading plan. It's about socializing finance. If millions of users gain access to investing while browsing their feeds, cryptocurrency may go viral differently. Musk's past with digital currency is no secret. He has been a supporter of BTC and Dogecoin. With the integration of the DEX, users could potentially be able to exchange BTC, ETH, stablecoins, or even tokenized assets, all from within the app.
This could form a huge wave of new users and liquidity entering the digital assets industry.
Elon Musk’s idea is to build the Western version of WeChat, China’s all-in-one app that combines messaging, payments, shopping, and more. By adding cryptocurrency trading, the platform may become the first app in the West to do the same.
Other tech giants are also watching closely: Meta is looking into in-app payments, TikTok is focusing on e-commerce, and Telegram already supports crypto trading and tipping. But none of them have the reach and crypto-friendly stance that Musk and X have.
If Musk succeeds, platforms like Coinbase, Robinhood, and Revolut could face real competition. According to Atlas, X might let users trade tokens like BTC, ETH, or stablecoins instantly, making separate apps unnecessary for many users.
Though centralized exchanges like Binance and Coinbase still dominate crypto trading, DEXs are growing. Popular ones include Uniswap, PancakeSwap, Raydium, and Curve.
As Atlas puts it, “The future of finance will be cultural, not technical.” People don’t need more tech, they need easy ways to use it. And that’s exactly what Musk is trying to offer with X’s upcoming DEX.
By mixing culture, crypto, and community into one place, X could lead the next big wave of adoption.
Muskan Sharma is a crypto journalist with 2 years of experience in industry research, finance analysis, and content creation. Skilled in crafting insightful blogs, news articles, and SEO-optimized content. Passionate about delivering accurate, engaging, and timely insights into the evolving crypto landscape. As a crypto journalist at Coin Gabbar, I research and analyze market trends, write news articles, create SEO-optimized content, and deliver accurate, engaging insights on cryptocurrency developments, regulations, and emerging technologies.