In a pivotal move, financial giant Webull is expanding its crypto services to Australia just days after its successful revival in the US. The trading platform is now poised to offer Australians a vast array of digital assets to trade, further expanding its presence in the region.
Via an official press release, Webull Securities announced today the launch of a crypto trading platform for Australian users. In a strategic collaboration with Coinbase Prime, the firm is now establishing its Web3 presence in the country. CEO Rob Talevski noted,
“The addition of cryptocurrencies and digital tokens to the Webull platform represents the next phase of our ongoing mission to provide Australian investors with the freedom to trade what they want. We've made crypto trading simple and easy to access for our Australian users, while Coinbase Prime provides the secure infrastructure that investors can rely on.”
With this initiative, Australian customers will be able to trade up to 240 cryptocurrencies at highly competitive pricing structures, with a tight spread of just 30 basis points.
Significantly, Webull’s entry into Australia’s cryptocurrency market is part of its wider global push. The organization has already launched its digital asset trading services in Brazil earlier this year. plans to expand into additional markets in the near future, enhancing user experience through integrated trading and features like Webull Pay.
The move also highlights the favorable blockchain conditions in Australia. The government has taken sufficient measures to foster cryptocurrency adoption, tackling increasing threats and crimes. Recently, the AUSTRAC took action against 13 exchanges, including Binance, for allegedly being non-compliant with the country’s regulations.
Interestingly, the Webull crypto trading expansion to Australia coincides with its recent relaunch in the US. On Monday, the company announced its reopening in the United States, after it halted services in 2023 due to regulatory challenges. With this reboot, the platform is offering more than 50 cryptocurrencies, including Bitcoin, Ethereum, and Solana.
According to the team, Webull's US relaunch is a strategic response to growing demand for digital asset services from American customers. CEO Anthony Denier posited,
“When we removed crypto from the platform, it was against what our customers were asking for. Bringing it back aligns with what our clients expect today.”
It also aligns with the changing regulatory environment under President Donald TrumpAs Trump, positioning himself as a pro-crypto president, introduces new digital asset-focused innovations, it opens up new opportunities for blockchain firms.
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