Binance has officially launched the Baby Shark Universe trading competition, giving users a chance to trade Baby Shark Universe tokens and share a total reward pool of 2.59 million BSU tokens (~$500K). The promotion runs from November 21, 2025, 16:00 UTC to December 5, 2025, 16:00 UTC, and is open to all Binance Wallet (Keyless) users and Alpha traders.

Source: BinanceWallet
The competition is structured to reward participants based on their total purchase volume of BSU tokens during the promotion period. The top 4,900 traders by purchase volume will each receive 530 tokens, providing a notable opportunity for early traders to benefit from the rewards.
To join the competition, users must:
Update their Binance App to the latest version and create a Wallet (Keyless).
Trade the token on Binance Alpha or via Binance-Wallet (Keyless) during the promotion period.
Only cumulative purchases count toward rankings; selling is excluded. Third-party dApp transactions and token bridging are not eligible. After the promotion ends, winners will be calculated automatically and can claim their Baby Shark Universe airdrop rewards directly on the event page.
Following the announcement of the trading, the BSU coin price has seen a noticeable surge, reaching $0.1848 with a 0.95% increase in the last 24 hours. The proclamation of BSU token rewards and the opportunity to earn 530 tokens per top participant has driven massive buying activity, with trading volume jumping to $15.96 million (+11.87%).
Source: CoinMarketCap
This surge reflects short-term demand fueled by the competition, as traders aim to maximize gains during the promotion period. The reward-driven buying pressure could continue until December 5, 2025, when the program concludes. However, once winners claim their BSU token airdrops, some may sell their rewards, potentially leading to a temporary dip in the price.
Looking ahead, the coin price could stabilize or see further growth if the platform increases utility from in-game purchases, staking, and NFT adoption, which could create sustainable demand for BSU-token, supporting long-term price performance.
Talking about present, the community still has a chance to grab the asset more specifically win the asset, as the rewards has limitations but users doesn't.
Bhumika Baghel is a rising crypto content writer with a deepening interest in blockchain technology and digital finance. With a keen understanding of market trends and cryptocurrency ecosystems, she breaks down intricate subjects like Bitcoin, altcoins, DeFi, and NFTs into accessible and engaging content. Bhumika blends well-researched insights with a clear, concise writing style that resonates with both newcomers and experienced crypto enthusiasts. Committed to tracking price fluctuations, new project developments, and regulatory shifts, she ensures her readers stay informed in the fast-moving world of crypto. Bhumika is a strong advocate of blockchain’s potential to drive innovation and promote financial inclusion on a global scale.