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Why Bitcoin Is Going Up: What’s Behind the $BTC Rally?

Lokesh Gupta Lokesh Gupta
19-11-2024
Last Updated: 26-10-2025
Why Bitcoin Is Going Up: What’s Behind the $BTC Rally?

Why Bitcoin Is Going Up Today: Nasdaq’s BTC Options ETF Trading Starts

Bitcoin Options ETF to Start Trading Today, Boosting Market Sentiment

The Bitcoin Options ETF is set to launch today, bringing a wave of optimism to the cryptocurrency market. Bloomberg reports that Nasdaq Inc. plans to initiate options trading on BlackRock Inc.’s Bitcoin ETF. This significant move allows traders to utilize derivatives for positioning their bets on Bitcoin’s performance, whether bullish or bearish.

Rising Interest in Bitcoin ETFs and Institutional Involvement

This news follows the strong momentum surrounding the US Spot Bitcoin ETF, which has seen a resurgence in institutional participation. Farside Investors data shows that on November 18, the US Spot Bitcoin ETF recorded a substantial $254.8 million inflow after facing outflows on the previous two days. This indicates growing trust and interest in digital asset investments.

Metaplanet’s Bitcoin Purchase: A Strategic Move

Japanese public-listed company Metaplanet has made headlines with its recent acquisition of 124 Bitcoins, valued at 1.75 billion Japanese Yen. This move raises the firm’s total Bitcoin holdings to over 1,100 BTC and has positively impacted its stock price, which surged by 15%. Metaplanet’s strategy mirrors that of MicroStrategy’s well-documented Bitcoin acquisition approach.

MicroStrategy’s Record-Breaking BTC Investment

MicroStrategy’s CEO, Michael Saylor, announced the company’s latest acquisition of 51,780 Bitcoins, amounting to a $4.6 billion investment—the largest single-day purchase in the company’s Bitcoin strategy history since 2020. This purchase contributed to a surge in Bitcoin’s price, which reached over $92,000 on November 18.

Bitcoin Price Outlook: $100K Target ?

Fueled by the recent record-breaking purchase and optimism surrounding Bitcoin ETFs, Bitcoin’s price has risen by 35% since Donald Trump’s election win. Michael Saylor anticipates that BTC could exceed $100,000 by the time Trump is inaugurated in January.

Lokesh Gupta

About the Author Lokesh Gupta

Expertise coingabbar.com

Lokesh Gupta started his journey in financial markets 23 years ago and never looked back. From Forex to Comex, NSE, MCX, NCDEX, and now Crypto — he has seen it all. He holds an MBA in Finance and over the last 4 years, Bitcoin, Ethereum, Solana, XRP, and trending coins have become his main focus. People who follow his work say one thing — he keeps it real. No fancy language, no unnecessary complexity. Just honest market research that helps you understand what is happening and why it matters to your money.

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