What Was WebCongress 2023?
WebCongress was a digital, marketing, and innovation event held in Marrakesh, Morocco, on 1 and 2 October 2023. Major brands use WebCongress to market products, inspire teams, reach influential audiences, and open new business. The official page sat on the WebCongress site. It is a broad digital-tech and marketing congress rather than a pure crypto event, but blockchain and Web3 feature among its emerging themes.
As North Africa warms to digital assets, events like this give the region a window into Web3. To follow tech and crypto gatherings, see CoinGabbar's crypto events calendar and our Web3 tech events list.
Key Themes at WebCongress
The agenda spanned the wider digital economy:
- Digital marketing and brand growth online.
- Innovation and emerging tech, including blockchain.
- AI and data, which you can follow on our crypto AI events hub.
- Business and networking for brands and founders.
The mix of marketing and tech drew a broad, business-minded crowd. Many guests also tracked wider blockchain events through CoinGabbar.
How Crypto Is Evolving in Morocco
Morocco has one of the most striking crypto stories in Africa. It banned crypto transactions in 2017 under foreign-exchange rules, with Bank Al-Maghrib (BAM), the capital market authority (AMMC), and the Exchange Office aligned against it. Yet adoption kept climbing: by 2024, an estimated six million Moroccans, around 16% of the population, held crypto, and the country led North Africa in transaction value, driven by remittances and active peer-to-peer trading.
Now the policy is turning. In November 2024, BAM's governor confirmed a draft crypto law was in progress, and in late 2025 the Ministry of Economy and Finance published Draft Bill 42.25, a full framework defining crypto-assets as financial instruments and setting licensing and oversight rules for issuance, trading, custody, and advice. Stablecoins would be regulated by BAM, while crypto payments stay restricted. In parallel, BAM is developing an e-Dirham central bank digital currency, with retail and cross-border experiments under way alongside Egypt and the World Bank. For Morocco, the shift from ban to framework is just beginning. For more shows, see CoinGabbar's crypto conferences page.
Impact of the Event on Morocco's Digital Scene
A big digital congress in Marrakesh helps Morocco in real ways. It exposes local brands and founders to global tech trends, including Web3. It builds the skills a regulated digital-asset market will need. And it puts Morocco on the map as North Africa's digital innovation grows. Each edition strengthens the local tech community.
Why Sponsors, Exhibitors and Partners Should Join
A broad digital event reaches brands, marketers, and founders. Strong fits include:
- Web3 and blockchain firms: introduce crypto to a new market.
- Fintech and payments companies: meet a remittance-heavy audience.
- AI and data platforms: reach marketers and brands.
- Exchanges and wallets: build early North African presence.
- Agencies and SaaS firms: connect with regional businesses.
To get a booth or talk slot at a future edition, you can list a crypto event or contact the CoinGabbar team.
Why KOLs, Media and Influencers Attend
A marketing-led congress is built for reach. KOLs and media meet brands, agencies, and tech firms, with crypto and Web3 entering the mix. Coverage can spread through the crypto press release network.
Why Brands and Participants Join
For brands and founders, WebCongress offers exposure and leads. You learn the latest in digital marketing and emerging tech. You meet partners across the region. Many leave with new clients, tools, or a clearer view of where North Africa's digital economy is heading.
Tickets and PR Offers With CoinGabbar
Want to attend a major digital event for less? CoinGabbar offers ticket discounts at partner events and free or discounted press release publishing for projects booked through us. To sponsor, partner, or add your event to our crypto summits list, email event@coingabbar.io.
How the Event Concluded and What Came Next
WebCongress wrapped up with strong marketing and tech sessions and new ties between brands, agencies, and innovators. Several business deals started here. By bringing a major digital congress to Marrakesh, it strengthened Morocco's place in North Africa's digital growth, at a time when the country is moving from a crypto ban toward a real framework and its own e-Dirham. It also helped pave the way for more Moroccan tech and Web3 events. To follow what came next, see the crypto events calendar and our digital asset events page.
Glossary of Key Terms
- Web3: the next phase of the internet built on blockchains and ownership.
- BAM: Bank Al-Maghrib, Morocco's central bank and crypto regulator.
- Bill 42.25: Morocco's late-2025 draft law to regulate digital assets.
- e-Dirham: Morocco's planned central bank digital currency.
- P2P: peer-to-peer trading, where users buy and sell crypto directly.
Disclaimer
This page is for general information only. It is not financial, legal, or tax advice. WebCongress is a broad digital event and took place in October 2023; future dates and details may differ. Morocco's crypto rules are changing; crypto remains tightly restricted, so always check current law. Please confirm with the official source and do your own research. Crypto assets are volatile and can lose value.
